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Auto News Articles - Subaru faces challenge in Toyota JV sports car
News Article
Subaru faces challenge in Toyota JV sports car
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Source: Automotive News
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Date:4/28/2008
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Source Link: Click Here |
Subaru will be facing marketing opportunities as well as possible challenges when it starts selling the new sports car being jointly developed with Toyota. Subaru's overseas marketing chief Masatsugu Nagato says the car will lure new customers into showrooms and expand the company's audience.
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