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Auto News Articles - Benz sidelined as Daimler gets name change
News Article
Benz sidelined as Daimler gets name change
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Source: Automotive News
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Date:10/5/2007
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Source Link: Click Here |
The corporate name DaimlerChrysler ended as it had began nine years ago, with squabbling over what to call the carmaker. Shareholders approved management's proposal to rename the group simply Daimler AG -- erasing an unwelcome legacy of the failed $36 billion merger in 1998 that yoked Daimler-Benz and Chrysler Group -- but only after investor grumbling.
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